Success Story

RPG Card Services: Complete Digital Transformation for Gift Card Distribution

How a leading prepaid card provider modernized operations with web app development, ERP implementation, and eCommerce transformation

Digital TransformationERP ImplementationE-CommerceCustom Development
RPG Card Services case study
About RPG Card Services

RPG Card Services is a leading provider of gift card and prepaid card solutions, offering employee incentives, customer loyalty programs, and government assistance solutions across the United States and Canada. The company distributes over 15 million cards annually and provides comprehensive program management services.

Visit rpgcardservices.com ↗
Industry
Gift Card & Prepaid Card Solutions
Location
United States & Canada
Reach
15M+ Cards Distributed Annually
Specialty
Employee Incentives, Loyalty & Government Solutions
The Challenge

Legacy Systems Limiting Growth Potential

RPG Card Services faced significant operational challenges due to outdated systems, manual processes, and disconnected business functions that could no longer support their growing distribution demands.

Need for an Online Platform

RPG sought an advanced online solution to streamline gift card distribution.

Manual Order Processing for Gift Cards

The absence of an automated web portal required manual handling of orders, leading to delays and errors.

Legacy ERP System

RPG's existing homegrown DB2-based ERP system was outdated and lacked modern features.

Integration Across Business Functions

RPG needed a solution that seamlessly connects ERP, CRM, and customer support services.

Our Approach

Solutions and Key Steps Taken

A comprehensive multi-phase digital transformation from strategy through full deployment.

  1. 01

    Digital Innovation Workshop

    DiscoveryStrategyRoadmap

    Captivix conducted an in-depth workshop with RPG's leadership team to assess current challenges and define a roadmap for digital transformation. This session focused on:

    • Data Analysis: Understanding inefficiencies and streamlining data management
    • Technology Selection: Evaluating ERP and CRM solutions aligned with business needs
    • Infrastructure Evaluation: Ensuring system scalability, automation, and security
  2. 02

    Web App Development & Gift Card Distribution System

    Web AppSSOPower BI

    Captivix developed a custom web application to digitize and automate RPG's gift card distribution operations:

    • Automated Gift Card Ordering & Distribution: Eliminating manual processing
    • Enterprise Integration & Security: SSO authentication and Concur PO integration
    • Advanced Business Intelligence Dashboards: Power BI for real-time analytics
    • AI-Powered Demand Forecasting: Machine learning models for predictive ordering
  3. 03

    ERP Consulting & Software Selection

    GAP AnalysisERP SelectionMicrosoft Dynamics Business Central

    Captivix guided RPG through a structured ERP evaluation process to find the right platform:

    • Discovery & GAP Analysis: Identifying inefficiencies in current processes
    • ERP Evaluation: Shortlisted Microsoft Dynamics Business Central and NetSuite for comparison
    • Platform Selection: Selected Microsoft Dynamics Business Central for unified ERP, CRM, and help desk
  4. 04

    Implementing Microsoft Dynamics Business Central as ERP System

    Data MigrationAutomationAzure Cloud

    Captivix led the end-to-end implementation of Microsoft Dynamics Business Central, replacing RPG's legacy DB2 system:

    • Data Migration: From DB2-based homegrown system to Microsoft Dynamics Business Central
    • Automation of Core Processes: Quote-to-cash, procure-to-pay, and fraud prevention
    • Cloud Deployment: Hosted on Microsoft Azure for scalability and reliability
    • Training & Change Management: Comprehensive training for seamless adoption
  5. 05

    eCommerce & Order Management Modernization

    eCommerceOrder ManagementERP Integration

    Captivix modernized RPG's digital commerce capabilities for an enhanced customer experience:

    • Enhanced Website & eCommerce Capabilities: Modern, user-friendly online platform
    • Seamless Integration with ERP & CRM: Real-time tracking and order synchronization
    • Automated Order Processing: Streamlined workflows for faster fulfillment
RPG Card Services order fulfillment operations
The Impact

Measurable Results

Transformative outcomes that demonstrate the power of comprehensive digital transformation.

30%

Reduction in Operational Costs

Automated order processing and procurement significantly reduced manual workloads.

50%

Faster Order Processing

Real-time ERP and web app synchronization improved fulfillment speed and accuracy.

40%

Increase in E-commerce Efficiency

AI-powered recommendations and seamless gift card management boosted online sales.

15M+

Cards Distributed Annually

Scalable platform supports growing distribution volume across US and Canada.

Their willingness to immerse themselves in solving an issue was the most impressive trait I found about Captivix.
Julie FeeceRPG Card Services
Technology Stack

Technologies & Tools Used

The technology ecosystem that powers RPG Card Services' digital operations.

Microsoft Dynamics 365 Business CentralMicrosoft Dynamics CRMMicrosoft AzurePower BICustom Web ApplicationSSO & Concur Integration
Looking Ahead

Conclusion & Future Vision

RPG Card Services' successful digital transformation streamlined operations, modernized their ERP and eCommerce platforms, and enhanced customer engagement. Moving forward, the company aims to:

AI-Powered Customer Service

Expand AI-powered customer service for support and personalized promotions.

Automated Order Management

Implement AI model to further automate order management, distribution, and fraud prevention.

Predictive Analytics

Leverage predictive analytics for optimizing sales and distribution strategies.

Project Duration
Comprehensive multi-phase digital transformation
Scope
Web app development, ERP & CRM implementation, eCommerce modernization, and cloud migration
Outcome
50% faster order processing with 30% cost reduction and seamless ERP-CRM integration
More Success Stories

Explore how other companies have transformed with Captivix

Industrial Manufacturing

Chicago Brass

Chicago Brass: 99% Inventory Accuracy Through ERP Modernization

99% inventory accuracy40% cost reduction
Read case study →Food & Beverage

Coffee Beanery

Coffee Beanery: 50% Franchise Efficiency Boost

40% faster processing50% efficiency boost
Read case study →
FAQ

Frequently Asked Questions

How long do these projects typically take?

Project timelines vary based on scope and complexity. Most implementations range from 3 to 12 months, with our team working closely with yours to define clear milestones and deliverables from day one.

Can you work with our existing systems?

Absolutely. We specialize in integrating with existing ERP, CRM, and operational tools including Dynamics 365, SAP, Salesforce, and custom applications. Our approach builds on your current infrastructure rather than replacing it.

What kind of ROI can we expect?

ROI varies by project, but our clients typically see measurable improvements within the first 90 days. Common outcomes include 30-60% reduction in manual processes, improved data accuracy, and significant cost savings across operations.

Do you offer ongoing support after implementation?

Yes. We provide comprehensive post-implementation support including system monitoring, user training, optimization services, and dedicated account management to ensure long-term success.

How do we get started?

Book a demo with our team. We'll review your current challenges, discuss potential solutions, and outline a clear path forward — whether that's a focused deployment, full implementation, or strategic consultation.

Ready to Achieve Similar Results?

Let's discuss how we can help transform your operations with the right technology and strategy.

Book a DemoAll case studies